About Us

At DrOrdrz we have one overarching goal: Improve Patients’ Lives. While we are a software company, DrOrdrz understands that this is the objective of all healthcare organizations. Enabling physicians and providers to accelerate the healing and wellness of their patients is at the heart of our motivation. The healthcare system’s inefficiencies in executing documents and administrative tasks, requires dynamic innovation. We are dedicated to modernizing and simplifying workflow for physicians and providers, empowering them to spend more time with their patients.

George Pollack -CEO/Founder

George has over 35 years of experience in the healthcare industry. George’s passion to improve patient care began with managing skilled nursing, long term care, and assisted living facilities. He then cofounded Wound Technology Network (Woundtech), a tech-enabled service provider of wound care services in patients’ homes. George was the company’s COO, CTO, and CSO. He drove business development for the company and helped expand Woundtech’s presence with over 50 health plans and 350+ medical groups across the US stretching from Puerto Rico to Hawaii. After continuing to work at the company three years after they were acquired by a private equity firm, he stepped away to create DrOrdrz. If George isn’t at the office or traveling to see clients, you’ll find him at the golf course or snow skiing or spending time with his family. George has a BA in Finance from the University of South Florida.

Brent Pollack – VP of Operations

Brent has spent his career working in customer relations, technology implementations, and operations in the entertainment and production industry. Spending the last 7 years as Founder and President of an elite production and entertainment company, Brent created venue design and operations from inception to completion for large scale events exceeding 50,000 people. After working with various vendors and customers, Brent transitioned to VP of Operations of DrOrdrz where he will use his organizational leadership skills to evolve the company’s mission.

Carlos Gill – VP of Business Development

Carlos has worked with stakeholders across the healthcare ecosystem throughout his career. With over 18 years in managed care, network operations, and business development; Carlos understands what type of value and support medical groups, healthcare providers and inpatient/outpatient facilities need. He has helped multiple health plans to expand and grow membership across multiple markets in southeastern United States and Puerto Rico. Carlos was vital in establishing a dominant presence in Puerto Rico as a leading provider of wound care in just 3 years. He graduated with a BA from the Universidad Interamericana de Puerto Rico.

Dara Pollack RN, BSN – VP of Clinical Operations

Dara has been working as an operating room Registered Nurse at Cleveland Clinic Florida for four years. In 2018, she assisted in opening the Cleveland Clinic Family Health Center and Ambulatory Surgery Center in Coral Springs, FL where she applied her operating room experience to aid in the initiation of ambulatory procedures. Dara graduated with her Associates in Nursing from Broward College and holds a Bachelors of Science in Nursing from Florida Atlantic University.

David Thiele - IT & Security Advisor

David uses over 13 years of experience in technology advisory, cloud/DevOps architecture and technical operations to help clients across a variety of industries, including healthcare, transportation, local government, and oil and gas. As a Manager in BDO Digital’s IT Services practice, he leads his clients through the development and execution of IT strategies ranging from cloud, DevOps, cyber security/risk analysis & management, governance policies and procedures, enterprise systems and data analysis, IT Services performance and monitoring, and IT infrastructure operations. He is proficient in systems selection, vendor management and business continuity planning. He is a part of a team with extensive knowledge of regulatory frameworks and guidelines, including HIPAA/HITRUST. David has a BBA in MIS from Texas A&M University.

Mike Maseda - Advisor

Mike has spent his career helping businesses of all sizes scale. After graduating he began consulting for Fortune 500 companies and transitioned into private equity where he focused on investing in technology, healthcare, and software. Mike transitioned from investment analyst to operator when he joined George at Woundtech. He started off in business development and transitioned into a manager role where he oversaw 70+ clinicians throughout the state of Florida. He is a two-time Chief of Staff, currently at Reside Health, a healthcare provider of primary care and wellness offerings to employers. Mike graduated with a BA in Economics from the University of Chicago and is pursuing his MBA at the Quantic School of Business and Technology.

Marc Cruz - Director of Business Development

With over three decades of dedicated experience in healthcare business development, Marc Cruz has consistently demonstrated strategic leadership and a keen understanding of the evolving healthcare landscape. His innovative approach has fostered impactful partnerships, driving growth and advancing healthcare solutions. A proven visionary in the industry, Marc Cruz continues to leverage his wealth of expertise to shape and navigate the future of healthcare.

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